KASALA
Breathing new life into a beloved brand. Kasala modern furniture has been a fixture in the Seattle area for 25 years — and they entrusted me to rebrand them for the next 25. No pressure ;-) We started by refreshing their identity and extended their bold new look to every aspect of their business. The strategy was to create a mark that features the first letter in their name (K), but also makes references to furniture and bringing multiple pieces together like when your decorating a room. The color palette consisting of various shades of gray were chosen for its modern timelessness and pops of color for their fun and creativity.
DELIVERABLES & SERVICES
+ Brand Identity
+ Eco-Friendly Shopping Bag Designs
+ Website Design
+ Website Development
+ Business Collateral
+ Environmental Signage
+ Delivery Fleet Graphics